![check_logo](https://mediumskapismenost.mk/wp-content/uploads/2021/10/check_logo.png)
Findings of Survey “Mapping the level of media literacy in the Republic of North Macedonia 2019”
Age of respondents: 16+
The safety key is rarely
used!
![www_key](https://mediumskapismenost.mk/wp-content/uploads/2021/09/www_key.png)
Prior knowledge on a certain topic serves as the most common ‘filter’ that readers (51.7%) use to check the authenticity of a given information.
For 44% of respondents alternative way to assess whether the information can be trusted is a website layout. Whereas almost 43% of the respondents check the information by using other sources.
Only 1/3 of the respondents (32%) check whether the website domain is fake and 24% say they pay attention to the website’s security certificate.
![table_1Asset-5-ен](https://mediumskapismenost.mk/wp-content/uploads/2021/10/table_1Asset-5-ен.png)
Negative content is present
on the
social media at large
![www_key2](https://mediumskapismenost.mk/wp-content/uploads/2021/09/www_key2.png)
Negative content often appears on social media. The respondents (61%) frequently notice misleading and false information posted for a certain purpose. Almost 60% of respondents often notice insults and humiliations based on religious and political beliefs. Approximately 58% frequently or occasionally find insults and humiliations based on ethnic origin or religious beliefs.
![banner_2Asset-8_en_new](https://mediumskapismenost.mk/wp-content/uploads/2021/10/banner_2Asset-8_en_new.png)
![img_988](https://mediumskapismenost.mk/wp-content/uploads/2021/09/img_988-300x180.png)
TV keeps predominantly
informing the public
Approximately 59% of the audience stays informed via television. Almost 36.9% of the audience gets information through the posts and comments of their friends on social media, while 27.7% are informed via news posted on social media.
How do you usually keep informed?
![img_5Asset-2_en-new img_5Asset-2_en-new](https://mediumskapismenost.mk/wp-content/uploads/2021/10/img_5Asset-2_en-new-360x650.png)
What do websites offer?
Approximately 54% of respondents often notice biased content on the websites. A significant number of respondents (43.7%) share an opinion that the websites often contain inappropriate content.
The largest portion of news published on the websites are politically driven
![img_6-1Asset-5_en](https://mediumskapismenost.mk/wp-content/uploads/2021/10/img_6-1Asset-5_en.png)
Portals often publish offensive content towards individuals and groups on grounds of ethnic, religious, gender, sexual and other characteristics
![img_6-2Asset-6_en](https://mediumskapismenost.mk/wp-content/uploads/2021/10/img_6-2Asset-6_en.png)
TV channels greater adhere to professional standards for reporting when freedom of the media is respected
Most of the respondents (72%) think that TV channels can be objective only if they are independent. Approximately 31% of the respondents trust the information provided by the TV channels. A high percentage of 68% share opinion that television affects the public opinion especially when it comes to political and social issues.
![img_banner_2Asset-7_en-new](https://mediumskapismenost.mk/wp-content/uploads/2021/10/img_banner_2Asset-7_en-new.png)
Where do people get their news?
Large portions of respondents still use television as a medium to stay informed. Domestic TV channels are increasingly followed; whereas the interest towards foreign television channels has decreased. Younger audience uses social and digital media as a main source of information. Additionally, conversations with relatives, friends and colleagues are frequently considered as a source of information.
![asset_banner_22_en-new](https://mediumskapismenost.mk/wp-content/uploads/2021/10/asset_banner_22_en-new.png)
Information authentication
Small portion of respondents check the news or the information and compare various news items. Respondents generally stay informed from the source they trust. However, a significant portion of the respondents discuss the news items with their family members, friends and relatives in order to make a conclusion based on other people’s opinion.
![banner_asset_33_en-new](https://mediumskapismenost.mk/wp-content/uploads/2021/10/banner_asset_33_en-new.png)
Use of media for public participation
![img_fingerAsset-9](https://mediumskapismenost.mk/wp-content/uploads/2021/09/img_fingerAsset-9-150x150.png)
![banner_asset_44_en-new](https://mediumskapismenost.mk/wp-content/uploads/2021/10/banner_asset_44_en-new.png)
![banner_asset_55_en-new](https://mediumskapismenost.mk/wp-content/uploads/2021/10/banner_asset_55_en-new.png)
General forms of participation
An insignificant number of respondents on their own initiative are eager to join a group of citizens willing to find solution to a problem or an issue. In addition, an insignificant number of respondents gets involved in signing a petition or initiative in order to find solution for a particular problem, or takes part in peaceful public protests or demonstrations.
![obse_logo_final](https://mediumskapismenost.mk/wp-content/uploads/2021/09/obse_logo_final.png)
![avmu_logo_final](https://mediumskapismenost.mk/wp-content/uploads/2021/09/avmu_logo_final.png)